Marketing calendar 19-3 (4)

5 Best

Marketing Management Software for 2025

Discover the Best Tools for Marketing Planning, Content Calendars, and Project Management.

Last Updated: February 2025

ADVERTISER DISCLOSURE
Best value
1
Logo-monday.com

monday.com

Intuitive and dynamic marketing calendar views
Customizable workflows and templates
Integration with popular marketing tools
Collaborate in real-time with shared calendars
Advanced reporting and analytics
9.8
Outstanding
Free version available

G2 Logo ★★★★★   monday.com was voted #1 Most Loved on G2 by customers

2
ClickUp Logo

ClickUp

Track campaign phases with interactive views
Advanced Reporting Dashboards
Calendars, Gantt charts & milestones tools
Built-in chat, comments, and notification
Pre-made templates for marketing projects
9.1
great
3
Miro logo

Miro

Collaborative online whiteboard
Real-time brainstorming sessions
Visual project planning and tracking
Pre-built marketing templates
8.6
very good
4
HubSpot-Logo

HubSpot

Comprehensive marketing automation
Integrated CRM and marketing tools
In-depth analytics and reporting
Seamless email marketing capabilities
Social media management features

8.2
good
5
teamwork

Teamwork

Detailed task management
Time tracking and billing features
Collaboration and file sharing tools
7.6
Good

Criteria for Evaluation

To determine the best marketing calendar, we consider several key factors that contribute to their effectiveness and user satisfaction:

  • Ease of Use: Simplicity is crucial. We look for tools with intuitive interfaces that make managing complex marketing projects straightforward.
  • Integration Capability: The best marketing management tools integrate seamlessly with other software systems, enhancing your existing digital workflow.
  • Robust Features: Essential features like content calendars, marketing automation, and progress tracking distinguish top tools from the rest.
  • Scalability: The ideal marketing management software grows with your project needs, supporting you from small teams to large enterprises.
  • Reliable Support: Accessible customer support can be crucial for navigating complex issues and getting the most out of your software.
  • Customization: Flexibility to adapt the tool to your project’s specific needs is a significant advantage.
  • Security: Top-tier data protection is mandatory to ensure your marketing information is secure.
  • Cost-Effectiveness: We seek out tools that offer the best value for money, balancing features with affordability.
  • Powerful Analytics: Software that provides comprehensive analytics helps you make data-driven decisions to optimize marketing efficiency.
  • Mobile Accessibility: The ability to manage your marketing projects on the go is essential for today’s fast-paced work environments.

Equipped with these criteria, let’s explore our curated list of the top marketing calendars, each selected to enhance your marketing capabilities and help you achieve campaign success.

Our Editors’ Top 5 Choices

More details

1

monday.com

Best Value
  • Workload Management: Balance and optimize team capacity.
  • Progress Tracking: Keep track of project milestones and overall progress with visual indicators.
  • Customizable Gantt Charts: Highly adaptable project timeline visualization.

Top Benefits and Features:

monday.com stands out with its Work Operating System (Work OS) that can be tailored to different project types and methodologies, including content calendars and marketing plans. The time tracking feature is beneficial for managing deadlines and work hours. Automation of tasks saves time and increases efficiency. The integration capabilities make monday.com a central hub for multiple workplace tools.

Why Choose monday.com:

monday.com is perfect for marketing teams that need a flexible, all-in-one project management solution. Its customizable templates make it easy to set up for various marketing project types. The platform is user-friendly, making it suitable for teams with varying levels of tech-savviness. Its robust features cater to both simple and complex marketing needs, making it a versatile choice for different team sizes.

Positive
  • Excels in simplifying task assignment
  • Customizable Workflows
  • Collaboration and Communication
  • Robust reporting and analytics tools
Negatives
  • Steep learning curve initially
  • Premium features costly
  • Overwhelming feature set for some
  • Dependent on integrations
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monday.com Logo monday.com | Start your 14-Day Trial Today


2

ClickUp

Excellent for Campaign Coordination
ClicUp marketing view
  • Campaign Timeline Views: Track campaign phases with clear, interactive views.
  • Real-Time Notifications: Stay updated and maintain alignment across marketing tasks.
  • Budget Tracking: Monitor campaign expenses and allocate resources efficiently.

Top Benefits and Features:

ClickUp excels in campaign management with its integrated calendars and Gantt charts, providing a visual and organized timeline for multi-channel campaigns. The platform’s advanced reporting dashboards allow marketing teams to track performance metrics and KPIs in real-time, ensuring data-driven adjustments and success tracking. Built-in content collaboration tools simplify joint content creation and review, enhancing the team’s workflow. 

Why Choose ClickUp:

ClickUp is tailored for marketing teams that require tight coordination and clear visibility into timelines and performance. Its collaborative features help align cross-functional teams, streamline approvals, and maintain communication, making it a valuable tool for digital marketing agencies, in-house teams, and creative departments aiming for impactful, well-orchestrated campaigns.

Positive
  • Integrated campaign tools
  • Real-time performance dashboards
  • Built-in collaboration features
  • Ready-to-use templates
Negatives
  • Complex setup for new users
  • Limited analytics customization
  • Frequent updates needed
  • Learning curve for multi-channel campaigns
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ClickUp Logo ClickUp | Get Started with Unlimited Members


3

Miro

Excellent for visual brainstorming
Miro Project-Planning
  • Collaborative Online Whiteboard: Enhance team brainstorming sessions.
  • Visual Project Planning: Intuitive visual tools for planning.
  • Pre-built Marketing Templates: Ready-to-use templates for various marketing tasks.

Top Benefits and Features:

Miro excels in visual project planning and collaboration, making it a favorite among marketing teams. The platform’s collaborative whiteboard feature is ideal for brainstorming sessions and developing marketing strategies. Pre-built templates simplify the creation of marketing plans and content calendars. Miro’s integration capabilities allow it to work seamlessly with other tools, providing a cohesive marketing management experience.

Why Choose Miro:

Miro is ideal for marketing teams that need a visual and collaborative tool to manage their projects. Miro’s robust features support complex marketing workflows. The platform’s emphasis on real-time collaboration helps teams stay aligned and productive.

Positive
  • Visual collaboration tool
  • Infinite brainstorming space
  • Ready-made agile templates
  • Supports many integrations
Negatives
  • Can be overwhelming visually
  • High demand on bandwidth
  • Limited offline functionality
  • Premium pricing for full features
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miro Logo Miro | Signup for Free


4

HubSpot

Best for small to medium-sized businesses looking for an integrated solution
Hubspot marketing and CRM
  • Comprehensive Marketing Automation: Streamline marketing efforts.
  • In-Depth Analytics and Reporting: Make data-driven decisions.
  • Integrated CRM and Marketing Tools: Centralized platform for all marketing activities.

Top Benefits and Features:

HubSpot stands out as an all-in-one marketing platform, combining CRM, marketing automation, and analytics tools. The platform’s marketing automation features streamline tasks and improve efficiency. Its integrated CRM helps manage customer relationships effectively, while the in-depth analytics and reporting tools provide actionable insights. HubSpot’s ability to handle everything from content planning to execution makes it a powerful marketing management tool.

Why Choose HubSpot:

HubSpot is perfect for marketing teams that need a comprehensive platform to manage their campaigns. The platform’s emphasis on integration and automation helps streamline marketing efforts and improve overall effectiveness.

Positive
  • All-in-one platform
  • Inbound Marketing Tools Integration
  • User-Friendly Interface
  • Robust analytics
Negatives
  • Can become complex
  • Initial setup and customization
  • Limited Free Version
  • Data Export Restrictions
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Hubspot logo | Enjoy Up to 1,000 Contacts as a New Free User


5

Teamwork.com

Ideal for workload management
  • Detailed Task Management: Organize and prioritize tasks effectively.
  • Time Tracking and Billing: Monitor time and manage billing.
  • Resource Management Capabilities: Allocate and optimize resources.

Top Benefits and Features:

Teamwork.com excels in providing comprehensive task and resource management features. Its time tracking and billing features help manage budgets and timelines effectively. The platform’s resource management capabilities ensure that teams can allocate resources efficiently. Teamwork.com’s robust reporting tools provide valuable insights into project performance, aiding in better decision-making.

Why Choose Teamwork:

Teamwork.com is ideal for marketing teams that need comprehensive task and resource management tools. The platform’s emphasis on detailed task management and resource optimization helps improve overall productivity and project outcomes.

Positive
  • Comprehensive project tracking
  • Collaborative Workspaces
  • Customizable Workflows
  • Time Tracking and Reporting
Negatives
  • Complex setup required
  • Limited Free Version
  • Integration Complexity
  • Mobile App Functionality
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teamwork Logo  | Start your 30-Day Free Trial


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